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Description

We partnered with Chewy to transform their vision into a captivating Shopify website. By meticulously replicating Figma designs and seamlessly integrating the Recharge app for subscription services, we enhanced both user experience and customer retention. Our work on the Chewy website showcases our expertise in Shopify design and customization, delivering a visually stunning and user-friendly platform that drives recurring revenue.

Services

Development & Design

The Brand

Eat Chewy is a premium Australian brand offering natural, chewy snacks. The brand focuses on providing healthy, delicious snacks made from the best local ingredients.

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The Challenge

The primary challenge was to build a robust, visually appealing e-commerce platform that could capture Eat Chewy’s unique identity and boost online sales. The website needed to reflect the brand’s commitment to quality, engage health-conscious customers, and ensure a seamless shopping experience. Additionally, it was essential to effectively showcase the product range and make purchasing easy and intuitive.

Core Focuses

User-Centric Design:

Ensuring the website is simple to navigate, visually striking, and intuitive.

Mobile Optimization:

Considering the rise in mobile shopping, the site needed to be fully responsive, with all functionalities optimized for mobile users.

User-Centric Design:

Ensuring the website is simple to navigate, visually striking, and intuitive.

Mobile Optimization:

Considering the rise in mobile shopping, the site needed to be fully responsive, with all functionalities optimized for mobile users.

image of flextread screen variations

The Solution

  • Cartmade developed a bespoke e-commerce solution, starting with a clean, minimalistic design that emphasizes high-quality product imagery and detailed descriptions. The site was built to be fast, mobile-friendly, and secure, ensuring a smooth shopping experience for every user. The design choices focused on reflecting the natural and healthy elements of the product, with earthy tones and organic shapes complementing the user experience.

The Results

  • Increased Sales and Engagement: The redesign led to a 35% increase in customer retention and a noticeable uplift in sales.
Responsive
image of flextread mockups variations

Client Review

"Cartmade was a fantastic partner in helping us bring our vision for Eat Chewy to life. They understood our brand and delivered a website that not only looks great but performs even better. Our customers love it, and we couldn’t be happier with the results!"

– Eat Chewy Team